Process

How My Process Works

Delivering top satisfaction and building lasting relationships have always been at the top of my priorities. Thus, I make sure to understand my clientsneeds thoroughly and explain how different digital marketing efforts work. Heres a quick overview of how my process works to help you know what you can expect as we work together.

 

Consultation

Before anything else, I schedule a consultation with clients to know how their business works, what their objectives are, and how theyre faring in the industry. This enables me to visualize what areas I can help you with and how you envision your company growing.

Marketing Audit

Once Ive better understood your business, Ill audit your current strategy and marketing efforts to see whats working and whats not. From here, Ill identify gaps and weak areas to improve your key performance indicators (KPIs) and metrics.

 

Competitive Analysis

Aside from doing an internal analysis, I also learn about the competition through competitive analysis. It involves reviewing your competitors to assess their strategies, identify best practices, and find untapped trends that you can capitalize on to stand out in the market.

 

Strategy Formulation

After gathering information on your business and analyzing the market, Ill build a strategic plan for your business. Rest assured, I’ll anchor these to your objectives.

 

Management and Review

Digital marketing is an ongoing effort, so the process doesnt end after Ive crafted your strategy. Thus, after creating your strategy, Ill monitor the results and keep you updated with the necessary data. We can also take corrective actions as needed to ensure you maximize results.

 

Schedule a Consultation Today

Online marketing is understandably an intimidating or daunting field for many clients, so I aim to make the process as simple as possible. As your consultant, I can help identify problems and provide actionable recommendations to improve your online traffic and presence. Feel free to reach out to me.

“The digital marketing landscape is always evolving for each industry in each market. Giving each client right information about how search works, user behavior and how digital marketing efforts affects the overall online presence is important for successful search marketing presence.”

I’m ready when you are! Your amazing web presence is right around the corner.

TESTIMONIALS

Good words. Good people.

How can you not be impressed with the professionalism and dedication shown by Melissa? She was one of the key contributors responsible for digital strategy and business growth initiatives working with our clients and their campaigns across Western Canada supporting Vancouver, Calgary, Edmonton and some campaigns in Toronto. I relied on her expertise and deep knowledge of digital services, specifically Search Engine Optimization, to build the product/service offering and execute go-to-market strategy through coaching of our account executives and direct client interaction. Melissa consistently stays on top of industry trends and embodies the concept of lifelong learning. On top of that, she’s a genuinely caring individual with deep moral values – the full package.

Shawn Woodford, Director NEXTHOME

“I contacted Melissa to help me implement an online strategy for my new business. Melissa has vast knowledge and insight with incorporating a digital strategy, as well as general marketing consulting. I plan to continue to work with Melissa and would highly recommend her”

Angela Marino

Melissa was excellent to work with! She assisted in developing our website and we are now ranking in the top 5 in our local industry in several search engines. She also provided us with SEO and online marketing consulting. I highly recommend Melissa if you whether you are starting on a new business or an existing business.

Melissa's knowledge of all things digital marketing is astounding. I first began working with her on SEO training and she was on top of everything. She is extremely communicative and will inform you of what’s going on in your project and make you aware of any issues while having a solution to the problem. If you need help with digital marketing, SEO or analytics, I don’t believe you’ll find anyone better than Melissa Merriam

Laura

We have been working with Melissa Merriam and it has been an absolute pleasure to work with her. Melissa has a great deal of knowledge in SEO and has helped guide us through the digital marketing landscape. She is professional and personable. We are so happy to have chosen to work with Melissa and look forward to working with her.

NATALIE RELLA

Melissa was extremely easy to work with. Her response times were quick, the website design was fantastic & easy to navigate, her attention to detail was on point & she was always very courteous, professional and friendly. She worked closely with our team to increase our online presence & drive our revenues up. I would 100 percent recommend Melissa to any small business that needs a marketing specialist. Job Well Done! 🙂

Marc Trenson

Melissa provides high quality SEO services that work uniquely with your business needs. She is professional and detailed in her reporting and I would recommend her to other businesses.

Maleah Grue

Melissa is a pleasure to work with and a true professional through and through. She is always keeping up-to-date on current digital trends and changes which ensures her efforts will give you the best result. Her work is quality and she is a joy to work with. You can be sure she will be honest and work hard to help you meet your business goals.

Allison Parder

We used Melissa Merriam Marketing to help build our online presence from scratch - developing the visual branding, online presence and getting us what seemed like immediate search results. We have a great presence that reaches people looking for what Shield Environmental does. It's great to be able to work with such an amazing, dedicated person that has and will get you the results you need for your business. Thanks Mel !

Cathy May

I would highly recommend Melissa to anyone looking to grow their presence online. Mel invested so much time, skills, and passion into helping our organization. Mel was extremely timely, professional and (well) just really good at was she does. Thank you so much Mel for supporting us!

RDC SOVAS

Melissa is definitely a subject matter expert that provided me with SEO Consulting where we were able to dive deep into all the issues that appeared on and off our website. I look forward to continuing to work with Melissa.

Mahsa Ra

Melissa has created us an online presence and branding that is exactly what we were aiming for! Her knowledge in SEO has also already got us on the first page os searches. She also has guided us through all our social media when we were a bit lost at first. Thanks Mel

Candace Wilshaw

Melissa has been helpful in improving our web visibility and driving clients to our brokerage. She is professional and responsive.

Ron Farrell

Melissa was able to revamp our online presence and bring it up to today's standards and we are thrilled. She put our minds at ease as we had a bad experience in the past. Melissa was always available to meet and answer any questions or concerns I had. I would highly recommend Melissa and her team marketing initiatives.

Megan Mead

Let's Start a Conversation